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The Easy Way to Create a Stunning Bouquet
Put the flowers in your Bouquet Twister
Place The Flowers in Your Hanataba: Carefully arrange the chosen flowers in your Hanataba. Experiment with different combinations and placements to achieve the desired look.
Create Magic with a Twist
Twist! It's as Simple as That!: Once the flowers are arranged to your liking, twist the Hanataba gently. The twisting action helps secure the flowers in place and creates a beautifully compact bouquet.
A Twisted Idea
About Hanataba Original
Hanataba is a swedish innovation. The inventor and founder of HANATABA, Christian Jonasson got the idea of this gadget decades ago when working at flowerdesign school in Osaka, Japan. Hanataba means bouquet in japanese.
About the Startup
Father of Hanataba
Christian - Founder
Family
The Hanataba family
Luna
Say hi to Luna
Describe your products in 3 words.
Innovative
Fun
Creative
How did you come up with the idea for this product?
Hanataba is despite the name a Swedish invention. Hanataba means bouquet in Japanese and there is a reason why this little gadget has been given just that name. Almost 20 years ago I was travelling in Japan and visited a flower school. In Japan, flowers are not worked in the same way as in the Western world. I had an idea there and then to develop a tool or technical solution that binds a bouquet in a spiral without mastering this accepted abdominal technique.
I got caught up in the idea that the bouquet could be lifted out of the tool, machine or whatever it was going to be, but didn't get ahead. I was clear that it would take 2 levels/ discs with a number of holes in which the stems went through. With a twist, the spiral would be accomplished. But how do I get the bouquet off...
After many years, the redeeming idea came on a beautiful early summer day in a summer cottage area outside Malmö. During a coffee break when, as usual, I was thinking about things, it was suddenly clear. The intended "bouquet moth" does not need to be taken off the bouquet. It just needs to be designed so it becomes part of the bouquet! I immediately ran out into the storage room and started working on what became the first prototype (you can see it in the photo below) by Hanataba. This was in May 2018. In January 2020 it was premiered at Formex in Stockholm
The rest, as they say, is history.
Christian Jonasson
CEO & inventor | Hanataba Original
What makes your product special?
The Hanataba Flower Twister transforms ordinary flowers into extraordinary arrangements in no time at all. You just choose your flowers, put the stems in your Bouquet Twister and and then twist. As simple as that :)!
We ran southern Swedens most famous flower school when we started Hanataba, so flowers have always been a great part of our lives. We love flowers and believe that flowers make everyday better, and that people in this fast moving world benefit from spending time some time being creative with flowers. Therefore we have created a unique online flower school that all our users get access to. There we share our expertise with our users creating new "recipies", inspos and tutorials, making it even more fun for you to use our Flower Twister!
What has been the best part of your experience?
The best part is definately to develop new innovative products, I just love coming up with new ideas and solutions to problems I see around me in society. Also, I started by myself, but now the whole family works in the business which is so much fun. I thought I wouldn't get to spend so much time with my kids when they grew up, but now I see them every day at work and we have a blast!
Christian Jonasson
CEO & inventor | Hanataba Original
Debbie
Reviewed in the United States on March 7, 2025
This bouquet holder is definitely different, it does aid in the arrangement of your floral designs. I don't think is good for a bouquet of a variety of different flowers only because some have different size stem. It's does clean up well and has 19 hold in it. The quality is nice, it's sturdy and durable, also come with a small size which has 7 holds. Don't think it's worth the price.
Jaeloe
Reviewed in the United States on March 12, 2025
Not as useful or versatile as I initially thought - you definitely need the right size and kind of flower stem to get the most out of this frog, and for most every day boquets, I still prefer to arrange the stems myself because if the stems are stiff or thick, they just end up looking kind of weird, poking out at all angles - your mileage may vary. Where I think this little gadget excels is with floppy stems like tulips, poppies, etc. Then you can get a really graceful low, sprawling, arrangement out of it. So at first I thought I'd use it all the time, but now I'm more selective with what I use it for.
Angel
Reviewed in the United States on February 25, 2025
My main caveat is to be sure to read the full item description and pay attention to the shop name. This item is from the original seller of this stem holder but there are many copies using the same product photos so be sure you are getting Hanataba. Very easy to slide in stems, but works best with somewhat stockier stems like roses, carnations, even Gerber daisies. Very slim stems may move around too much, but the best part is trying it out and playing with it to see what works for you. Being able to hold an arrangement like a bouquet helps you see the overall flow of the flowers, and it's fun to experiment, plus the holder itself looks nice and people always ask me about it when they see it in a clear vase.
Kristen S.
Reviewed in the United States on February 19, 2025
A friend gifted me some lovely tulips the day this arrived so I got to try it right away! I'm so happy with the results.I almost didn't order it, because it looked like just a disk with holes in it (easy to make myself, so I thought) but it turns out the bottom set of holes rotate. Definitely watch the video to see the simple (but ingenious) design.It's so easy to use. The tulips (though lovely and a sweet gift when I wasn't feeling great) were a standard grocery store bouquet. Using this Hanataba bouquet holder allowed me to make a lovely arrangement so quickly - bonus when fighting a head cold.I especially love that you can set the arrangement in a shallow container for a particularly dramatic effect.Also worth. noting, it comes with 2 sizes! There's a small one and a large one.I'd highly recommend this bouquet holder, it's a unique design that really does make it easy and fun to arrange flowers!
JB
Reviewed in the United States on January 31, 2025
I really enjoy fresh flowers in my home and dislike the cost of florist-arranged bouquets, so I was eager to try a product that might allow me to have the look of professional arrangements without the price tag.I purchased two bouquets of flowers for this product testing: one of mixed flowers and one alomestria for extra filler. I’m glad I purchased the filler flowers bc they all fit the Hanataba products while a significant portion (at least 1/3!) of the other bouquet didn’t fit and couldn’t be used. I’m attaching photos for reference of my process.You might notice that the first few photos were taken in the early evening (darkening windows) and the last few photos show more natural light coming in— this is bc I spent so much time trying to learn this product, fuss around with stem checking & failures, unsuccessfully trying to get the sparse amount of flowers to look nice in the vases, and ultimately deciding to just sleep on it & try again in the morning. While I was able to get the arrangements to look “okay” they definitely weren’t the result I was hoping for, especially after so much effort.They’ve silver lining: These products have now been handed off to my toddlers who have really enjoying them for fine motor skill practice! Compared to my clay flower frog, the Hanataba products are much easier to clean & I don’t have to worry about them being dropped & broken like I do with the frog.
MoYeniRo
Reviewed in the United States on April 9, 2025
Key Features:Brand: Hanataba Original.Type: Spiral Ikeabana Stem Holder.Quantity: 2 Pieces (19-Hole & 7-Hole). Material: Recyclable Aluminum.Color: Pearly Silver.Accessories: 2 Silicon Discs, Stem Checker. Design: Dutch Spiral Technique.Origin: Invented in Sweden.Additional Content: Exclusive Online Floral Lessons.Benefits:Professional Bouquets at Home: Enables stunning and voluminous bouquets like florists. Creative Floral Arrangements: Utilizes the Dutch spiral technique for unique designs. Easy to Use: Simple process for creating spiral bouquets with fresh or dried flowers.Versatile Display: Suitable for vases or platters with water.Durable and Rust-Resistant: Made from recyclable aluminum. Complete Set: Includes two sizes, silicon discs, and a stem checker. Perfect Gift: Ideal for flower lovers, presented in an elegant black box.Educational Value: Exclusive online floral lessons for enhanced skills.Detailed Description:The Hanataba Original Bouquet Holder Set is a revolutionary tool that allows anyone to create professional-looking floral arrangements at home. Inspired by the Dutch spiral technique used by florists worldwide, this set includes two Hanataba holders in different sizes (19-hole and 7-hole), enabling you to create both large and small bouquets. Made from durable and rust-resistant recyclable aluminum, these holders are designed to last. The set also includes two silicon discs to help keep stems in place and a stem checker to ensure proper stem fit.Creating beautiful bouquets is simple: just place your favorite fresh or dried flowers in the holes and twist. You can then display your arrangement in a vase or on a platter with water.
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