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Timeless
Elegant, timeless, and meticulously crafted, our timepieces are designed for those who appreciate sophistication.
Active
Form meets functionality with our Active collection. With features like chronographs, let our sport collection help you reach a new personal best.
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Our smartwatches blend style with advanced tech and a range of features. Choose models with high-definition displays and long-lasting battery life.
Kids watches
Featuring vibrant colors and playful patterns, our collection of kids watches are sure to capture young imaginations
All Smiles
Reviewed in the United States on March 9, 2025
This is a nice watch for kids. It has a kid friendly look about it, but not too childish that kids might balk at it looking like a “baby” watch. In fact, the watch face isn’t childish at all. It isn’t digital so kids can actually learn how to tell actual time. The color combination makes it easy to read. Its displayed in both 12 hour time and military 24 hour time. The middle blue ring shows the military time reached past noon. For a kids watch it’s great that it’s water resistant because you never know what kids might get into. Even the strap is pretty rough and tumble. I like the look of the strap. It’s Velcro and easy to put on and take off without worrying with a buckle. My only issue is with the strap due to the fact that the Velcro isn’t the highest quality, and starts to fuzz quickly since it gets a lot of use. I’m not certain how difficult it will be to try to change the band. There are no holes for a tool to push the pins out to change the band. It does look like the pins might possibly be removable because I could use my fingernail to push the end, but I wasn’t easily able to put enough pressure to get the pin to come out. Because it wasn’t easy, and I’m not ready to change the band either, I didn’t persist. Just noted that there is the possibility that the end of the band may spell the end of the watch itself. That said, it isn’t an expensive watch and after my grandkids bang it up enough, I might rather replace the whole watch anyway, so the point is probably mute. Overall, this is a nice beginner watch.
Fess
Reviewed in the United States on March 4, 2025
I picked this up for my 7 year old daughter and she loves it. It fits her wrists perfectly and has very bright colors that are totally up her alley. The watch face is a little small for my eyes by she hasn't said anything about it being hard to read. It does a decent job of keeping time and so far I haven't had to set the time again on it. It is very light weight which is good because my daughter is the kind of person that won't wear something if it is too cumbersome. So far it seems to be holding up well, she has gotten it wet without issues, hit it on the corner of our kitchen counters without any marks, and has worn it while playing with her 3 very active brothers. After all of that it still looks great. For this price it's hard to beat a watch that is checking all of the boxes.
JJH42
Reviewed in the United States on March 4, 2025
This is a durable and functional watch with fun and appealing colors, on the case, dial, and hands. The strap adds additional pops of color. I was pleasantly surprised that this is rated for 100m of water resistance, meaning it can be submerged. And the crystal isn't plastic/acrylic - it's actually a mineral crystal. These specifications are seriously on par with adult watches used for hiking and swimming. I imagine the strap won't last more than a couple of years of continuous useage and it's doubtful I could find as colorful a strap as replacements. I can see my daughter using this watch for at least several years.
Customer
Reviewed in the United States on March 10, 2025
The older kids all have their own watches and one of the younger ones (age 5) has been asking for a watch too. I happened to see this watch and thought it looked great. It's a smaller sized watch than what the older kids have, both the case and the band, so it's a good match for the five year old. The kids and myself all love the looks of this watch, it's SO colorful! The strap is also nice and soft, thankfully, so it's good on sensitive skin.Setting the watch was a bit difficult for me as I have some finger issues and I would say it appears the rubberized portion around the stem was made specifically so that the stem couldn't easily be popped out and changed by accident. Having said that, once I was able to get the stem out and the time set it has kept time as it should. Someone without finger issues will probably have an easier time setting it than I did.As I said the case and watch face are smaller sized for little kids. For me personally I can look at the face from a distance and as in the first picture see that it's about 5:12 or 5:13. Due to the smaller size I do have a bit of trouble telling specifically which minute the minute hand is on unless I look really closely. I personally don't think this is an issue, especially in a children's watch.Overall I think this is a great watch, especially as a first watch for kids, and I consider it to be a good value. I think it would make a very nice gift and I recommend it.
Kelly Hardy
Reviewed in the United States on February 3, 2025
Watch is nice but band gets fuzzy from the velcro
Shay
Reviewed in the United States on February 20, 2025
This is the perfect watch for young kids! It fits my 8 year old perfectly with room to spare, and it will fit kids ages 3+ as well. It's easy to put on and take off using the Velcro strap, the face is tough and durable, and the strap is thick and durable as well. I definitely recommend to anyone looking for a non-digital watch for kids!
Amy Goods
Reviewed in the United States on February 13, 2025
Super cute kids watch. My 10-year old wears it daily.
Serg
Reviewed in the United States on April 9, 2025
I ordered this for my 11 year old, who's been wanting a watch for a while. It's definitely a kid's watch in size, so it's fitting him a little under just right. Colors are cool, velcro strap makes it easy to strap on and adjust, and in general, it's a good watch that works as expected. The thing we like best about it is that it's a sport watch, so this is perfect for him while he's playing his after school sports (although he's not allowed to have it on during games), and for when he rides himself home from school - the sweat doesn't irritate his skin, it just absorbs into the strap.
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